Published: 18 April 2012
JTL are a leading training provider offering apprenticeships nationally . Sagittarius Marketing have taken on the challenge to help JTL encourage employers to take on new apprentices and to attract more young people to the work market.
Key to the project is developing a brand and a proposition which encompasses the new training offering which including Health and Safety Training, Consultancy Services, Business Development and Technical Industry training.
Sagittarius is working on developing a strong, cohesive brand which demonstrates the full offering from JTL.
This will help to build on the success JTL have enjoyed on delivering apprenticeships, with JTL planning to introduce new training products to improve the overall offering and engage more closely with the potential talent in the work market. Their new and improved offering will provide an even more comprehensive range of training and consultancy services.
Sagittarius plan to roll out a combined offline / online package for JTL Training to include leaflets, mailing devices, direct mail, brochures coupled with social media, email marketing and digital advertising.
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