media planning & strategy

We involve digital planning in all that we do. It’s the process behind getting a brand or product in the right place, at the right time, to the right people with the right message.

We have a wealth of experience in researching and segmenting your audiences, identifying appropriate digital media channels and devising structured campaigns. This could include display advertising, paid search, social media, video and native advertising.

We also specialise in ensuring integration between digital media channels and with your wider offline marketing, with an end goal of maximising return on investment.

mobile marketing

Mobile marketing can provide customers with time and location sensitive, personalised information that promotes your brand's product or services.

Increasingly, email communications are opened via a mobile device rather than desktop machines, which means that email campaigns must be built with a mobile first ethos. Social media usage is greatest on mobile devices and the proliferation of apps also provides new advertising opportunities.

From copy writing to design and deployment our digital team will ensure that your mobile marketing integrates seamlessly with your overall marketing strategy.

multi channel marketing

As new digital channels have emerged, so a multichannel approach to your marketing is essential.

An integrated multi channel campaign can help extend online reach and improve engagement with your audience, to help progress users through their online journey to conversion.

Our multichannel marketing campaigns also reflect the latest thinking in first and last click attribution to ensure a synergetic improvement in conversions.

email marketing

Email marketing has a number of uses from encouraging repeat visits and purchases to building a brand following.

We have extensive experience of developing and implementing email strategies that ensure clients and prospects are engaged through timely and relevant email communications.

Importantly, we look to ensure that the recipient is provided with relevant content suitable to the device they are using and designed to encourage response.

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Latest News

14 July 2015

Digital Excellence in Healthcare

We are pleased to report on the latest digital development to leading private healthcare client Kent Institute of Medicine and Surgery (KIMS)

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