what is native advertising?

Native Advertising is promoted content that appears on a network of trusted third-party news sites.

It appears as normal, organic Content in the style of the site it is placed on, hence the term “native”. 

 

promote your content, not your product.

Native Advertising lets you engage with audiences in a different way than traditional digital advertising. 

By using content lead campaigns and strong targeting, native campaigns are perfect for top-of-funnel awareness, and open the doors for retargeting to move interested parties to the next stage of your conversion funnel.

Native typically draws a higher CTR than other top-of-funnel awareness advertising, such as Display.

 

get started with native advertising.

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