Published: 29 February 2016
Last week saw TTE take place at London’s iconic Olympia exhibition venue. For those of you that are not familiar with the event, Travel Technology Europe is the Europe’s specialist travel-related technology and marketing event, providing visitors with insightful expert guidance on technology purchases, useful advice on distribution, revenue, marketing and sales strategies around the hottest technology issues affecting travel businesses.
The event which was held over a two days saw thousands of visitors flood through the doors, eager to learn and immerse themselves in what today’s travel tech has to offer!
Alongside exhibiting at the event, Sagittarius ensured a high level or presence at the show by hosting and delivering two seminar sessions in the Sitecore sponsored Accelerate theatre, covering what is personalisation and why you should care with existing client Skiweekends and building the business case for personalisation in travel with existing client Contiki Holidays.
Both seminars were standing room only with personalisation being one of the hottest topics in travel marketing for 2016.
If you would like to learn more about our work in this sector, head over to our travel marketing page and find out more!