ROC is back for 2018 in Saudi Arabia.


Sagittarius is back in the driver’s seat this week as we join the Race of Champions annual international motorsport event in Riyadh, Saudi Arabia. The race will be held on Friday 2nd and Saturday 3rd February 2018.

A dedicated team of four has jetted off to the Middle East in support of the ROC event with an additional team of four staying behind to provide technical support from the UK.

Race of Champions brings together some of the worlds greatest racing drivers to compete head to head around a purpose built track and battle for the ROC Nations cup on Friday and Race of Champions event Saturday. Confirmed drivers for this weekend are Juan Pablo Montoya, Petter Solberg, David Coulthard amongst a host of others.

Supporting the event for the 9th year in a row, Sagittarius will be managing and monitoring the ‘Minute-by-Minute’ operation software which provides race control for the event and venue staff as well as broadcasters, commentators and show control.

The software also delivers a ‘second screen’ experience, offering fans live streaming the trackside including live race timing, results and statistics.

This year, ROC will be being broadcasted live internationally with the website receiving unbelievably high volumes of traffic during this time. The event will also be broadcasted via Facebook Live in English and Arabic.

Find out more about the race and how you can tune in via the ROC website.

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Sarah Dennis
Sarah Dennis
Head of Marketing & Communications
Sarah is the agency's Head of Marketing & Communications and has a strong passion for marketing campaigns, events and all things Sitecore!

Having joined the agency in 2013, Sarah has been part of the agencies growth story and leads the marketing team in delivering great internal and external brand experiences, driving sales and developing relationships with key strategic suppliers.
Sarah Dennis

Sarah Dennis

30 Jan 2018 - 3 minute read
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