Sagittarius continues its 12th year of support for Race Of Champions.

Roc- header image v2

After a 2 year hiatus, Race Of Champions is back and so are we to support this prestigious event.

Race Of Champions is an annual event that brings together the World’s most esteemed racing drivers to compete in a head to head race around a purpose-built track in a battle for the Nations Cup on the Saturday and the ROC Champion of Champions on the Sunday.

Sagittarius continues to support ROC across all of its digital channels including Website, Live Streaming and a ‘Minute By Minute’ event logistics platform.

This year's event was held on the sea ice at Pite Havsbad on the coast of north Sweden. As always it attracted some of the greatest names in motorsport including Sebastian Vettel, David Coulthard and Mika Hakinnen. The Nations Cup was won by team Norway’s Petter and Oliver Solberg with Sebastian Loeb beating Sebastian Vettel in the final to be crowned ROC Champion of Champions.

Paul Stephen, group CGO said, “This was one of our most challenging ROC events to date with the weather making it impossible to practice on Friday and the rising sea level flooding half the track on Saturday. This meant that all of the carefully laid plans had to adapt and change. It was an honour to be part of a very professional and international team to find creative solutions to these problems and the event was probably one of the most successful to date. TV coverage, the live video streams and social media engagement were at an all time high.”


To find out more about this year’s event or catch up on the live stream check out the ROC website.

want to speak to one of our experts?

Tracy-Ann Thumbnail v1
Tracy-Ann Lee
Marketing Manager
Tracy-Ann is the agency’s Marketing Manager with a strong background in Marketing and Brand campaigns, Event Management and Business Development. Tracy-Ann joined Sagittarius in June 2021 to deliver exceptional external brand experiences, engaging communications and driving the development of relationships with key strategic partners across the UK, Middle East and United States.

Tracy-Ann Thumbnail v1

Tracy-Ann Lee

07 Feb 2022 - 1 minute read
share this

stay in the know, stay ahead.

Get the latest from the agency, including news, events and expert content.
find out what we can do for you
read some of our case studies